Most Americans Live to Work whereas most Europeans Work to Live. Are you someone who loves their job and feels rewarded? According to the 2017 Gallup Poll, 70% of employees in today’s workforce are not engaged at work, meaning they are not psychologically committed to their jobs, happy in the workplace and likely to be making positive contributions to their organizations. Chances are, you are or at some point will be part of the 70% of employees who are disengaged at work, drawing a paycheck and going home. Or maybe part of the 51% of employees actively looking for another job. If you are an avid listener of this podcast you have met plenty of people who genuinely love what they do for work and feel fulfilled doing it.

What do people really desire in order to be happy? The answer will obviously vary from person to person. Rob researched Desires of People, specifically soldiers and employees. He found everyone has value and potential. As a brigade leader he was charged with preparing men and women for combat and remembered what they desired to be at their very best. Rob had more than 70 subordinate organizational leaders serving under him in his two-year tenure in brigade command, each with different desires. Rob’s personal study resulted in a short desires collection or “List of Six” that he uses as a vehicle dashboard to examine his own organization and people, and offers them as a way for you to implement them in your own ogranization. The List of Six are: Fulfillment, Autonomy, Praise & Recognition, Safety, Discipline, and Growth.

In this podcast we break down a few of the desires on the List of Six and discuss how you can start applying them, build better relationships, and create better leaders in your own organization. We also discuss how to attract and keep employees who subscribe to company values and culture.

After serving 27 years in the Army, Colonel Rob Campbell retired to the North Carolina coast and wrote a book called, It’s Personal not Personnel. This book was inspired by his position in the Army and he applies leadership principles from his brigade experiences by taking a more personal approach in the workplace. Rob uses a people centric approach in helping organizations and businesses invest in their people, achieve better results and attract happier employees.

Connect with Rob at www.robcampbellleadership.com or find him on Linked In. If you still want more you can Purchase Rob’s book

Rob recommends Daniel Coyle’s book, The Culture Code

EXTRAS:

The No. 1 Employee Benefit That No One’s Talking About: https://www.gallup.com/workplace/232955/no-employee-benefit-no-one-talking.aspx

https://news.gallup.com/poll/241649/employee-engagement-rise.aspx